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Home NEWS

MultiChoice launches NXT Radio for Ugandan audience

JAVIRA SSEBWAMI | PML Daily Staff WriterbyJAVIRA SSEBWAMI | PML Daily Staff Writer
July 22, 2021
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Desire Derekford Mugumisa Communications Next Media, Marcus Kwikiriza GM Next Radio, Joan Semanda Kiiza PR &Communications Manager Multichoice Uganda, Colin Asiimwe Head Marketing MultiChoice Uganda at the launch (PHOTO /Courtesy)

KAMPALA —MultiChoice Uganda has announced the launch of NXT Radio for all its DStv subscribers.

NXT Radio, a youth centric radio station that launched in October 2018 as the first visual – audio radio station in the country will air on Multichoice’s E36 platform for their Ugandan audience.
While addressing the press at the launch event, Joan Semanda Kizza, the PR and Communications Manager, MultiChoice Uganda said, “The launch of NXT radio is a step towards expanding what we offer as an edutainment brand. This channel, a first in its category in Uganda as an online radio, will offer alternative radio content and bring your favorite presenters closer to you. We believe that our customer’s needs should not be bound by any barriers.”
“On behalf of MultiChoice Uganda, I am pleased to officially announce that NXT Radio is live NOW on Channel 898 on for all subscribers in Uganda on both DStv and GOtv,” Joan added.
Marcus Kwikiriza, the General Manager at NXT Radio reiterated the stations promise to deliver top-notch radio content to its audience. “We strongly believe that this move will enable us reach an even bigger audience, allowing listeners to access radio on their TV with just a tap of a button,” he observed.
Kwikiriza remarked that, “We are pleased to work with MultiChoice Uganda who continue to open doors of opportunities for partners as we together make efforts to provide an exciting experience for customers and listeners.”
“MultiChoice Uganda has identified the need for a one-stop center for all entertainment and edutainment in order for subscribers to enjoy a worthy television experience,” commented Colin Asiimwe, Head of Marketing at MultiChoice Uganda.
He explained that, “We continue to identify and bring-to-life content worth each Ugandan’s while by exploring avenues to deliver more choice and variety to subscribers as they switch between visual and audio content on MultiChoice platforms.”

“The NXT radio channel addition will be kicked off with the collection of some of your favorite presenters and shows, therefore we encourage you all to tune in and listen,” Asiimwe concluded.
MultiChoice Uganda has over the years supported and brought to life appealing content that seeks to inform, educate and entertain its audiences. While speaking at the launch of the channel on its platforms.

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Tags: airtel ugandaMultiChoice UgandaNext RadioNXT RADIOtop

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