• EDITORIAL POLICY
  • ABOUT US
PML Daily
  • Home
  • NEWS
    • Politics
    • Education
    • Regional
    • Africa
    • World
  • INVESTIGATIONS
    • National Archives
    • Special Reports
  • OpEd
  • BUSINESS
    • Agriculture
    • Tech
    • Finance
  • FEATURES
    • Health
    • Tours & Travel
    • Entertainment
    • Society
  • COLUMNISTS
    • The Suited Penguin
  • SPORT
  • Jobs
  • Magazines
No Result
View All Result
  • Home
  • NEWS
    • Politics
    • Education
    • Regional
    • Africa
    • World
  • INVESTIGATIONS
    • National Archives
    • Special Reports
  • OpEd
  • BUSINESS
    • Agriculture
    • Tech
    • Finance
  • FEATURES
    • Health
    • Tours & Travel
    • Entertainment
    • Society
  • COLUMNISTS
    • The Suited Penguin
  • SPORT
  • Jobs
  • Magazines
No Result
View All Result
PML Daily
No Result
View All Result
Home BUSINESS

Emirates Skywards hits 20-year mark with over 27 million members

NELSON MANDELA | PML Daily Reporter by NELSON MANDELA | PML Daily Reporter
October 15, 2020
in BUSINESS
0 0
224
VIEWS
FacebookWhatsAppTwitter
Loyalty programme’s strong and active global membership has been built on continuous innovation and value-driven initiatives for members (PHOTO/Courtesy).

Dubai, UAE – Emirates Skywards, the award-winning loyalty programme of Emirates and flydubai, has marked 20 years of excellence, innovation and unmatched rewards. Over the past two decades – the loyalty programme has continued to grow its membership base by offering value and rich, personalised experiences to its members around the world.

The programme has continually invested to diversify its brand partnerships, and utilise innovative digital technology, so that it can offer its members across the globe with more ways to earn and enjoy rewards, conveniently and via new touchpoints.

From a million members in 2005, to 27 million members in 2020
The loyalty programme has 27 million members worldwide, of which, more than 32,000 are founding members who joined the programme in 2000 and are still active. In celebration of its 20th anniversary, Emirates Skywards is offering members double Tier Miles on any flight booked by 10 December, for travel until 31 March 2021, while founding members can earn double Tier Miles and double Skywards Miles on any flight booked by 10 December, for travel until 31 August 2021
Emirates Skywards members come from more than 180 countries, including: 3.5 million members in the United Kingdom, 2.7 million in the United States, 2 million in Australia, 1.9 million in India, and 1.9 million in the United Arab Emirates.

Offering more flexibility, choice, and ways to earn on the ground
Emirates Skywards has expanded its range of partners over the past 20 years to create new, exciting and exceptional value offerings for its diverse membership base. The loyalty programme currently has nearly 200 partners, including: 16 airline partners; more than 100 hotel partners; 33 financial partners, 22 retail and lifestyle partners, 7 car rental partners.

Earlier this year, the loyalty programme launched skywardsmilesmall.com – introducing over a thousand new ways to earn Miles while shopping online with popular UK and US brands. Expanding its financial partnerships, the loyalty programme has launched the Emirates Skywards Mastercard® in partnership with Barclays – its first Emirates branded credit card in the U.S allowing customers to accumulate even more Skywards Miles on their everyday spend and travel purchases.

‘My Family’ programme, which launched in 2018, has enhanced its features to now accept family members pooling up to 100% of all Skywards Miles earned, not just on Emirates flights – allowing customers to redeem rewards even faster than before.

Members can also earn thousands of Miles with Emirates Skywards Hotels at over 400,000 hotels, in over 900 destinations worldwide – and up to 2,500 bonus Miles per night, when using a co-branded Emirates Skywards credit card for payment.

Emirates Skywards’ introduction of personalised offers integrated within the booking flow is an industry-first loyalty benefit, whereby logged-in members can avail enhanced Cash+Miles redemption rates and discounted Miles Upgrades when booking flights directly on emirates.com and the Emirates app. These exclusive offers are tailored to suit each member’s preference – offering vast opportunities to save on travel costs.

Enhanced customer experience
Members can enjoy more personalised offerings at their fingertips through four Skywards apps – Emirates app (Skywards section integrated within), Emirates Skywards Go (offering dining and leisure offers in 160 destinations), Emirates Skywards Cabforce (booking taxis in over 100 cities in more than 25 countries), and Skywards Everyday (allowing members to earn Miles instantly when shopping at beauty and wellness stores, dining, groceries, luxury, leisure and entertainment outlets, as well as other services across the UAE).

Emirates Skywards also has a partnership with The Dubai Mall, rewarding members with Skywards Miles when shopping at over 1,300 brands, dining at over 200 outlets and visiting attractions at the world’s largest shopping destination.

Reassuring members during COVID-19
With continued travel restrictions due to the COVID-19 global pandemic, Emirates Skywards is offering its members reassurance and flexibility during this difficult time.

Emirates Skywards Silver, Gold and Platinum members have had their tier review dates extended to enable an additional 12 months at their current status.

The loyalty programme has also extended the validity of any Skywards Miles due to expire from April 2020 until 31 March 2021. Members can also redeem Miles up to 11 months in advance for an extensive range of rewards.

More than 50 industry awards in 20 years
As a pioneer in the industry – Emirates Skywards has scooped more than 50 awards over the past 20 years including Best Frequent Flyer Programme from Business Traveller Middle East (2019) and Middle East’s Leading Airline Rewards Programme from World Travel Awards (2019). This year, Emirates Skywards was ranked top 10 Best Frequent Flyer Program by USA TODAY 10Best Readers’ Choice 2020 – recognised for its industry leading initiatives and innovative product offerings.

Comments

Tags: Best Frequent Flyer ProgrammeEmirates SkywardsEmirates Skywards Silvertop

Related Posts

Health Cabinet Secretary Mutahi Kagwe (PHOTO/Courtesy)
Regional

Kenya launches robots to cushion health workers from COVID-19 risks

January 23, 2021
9
UN Secretary-General António Guterres. (UN Photo)
AFRICA

Humanitarian aid in Ethiopia’s Tigray insufficient – UN

January 23, 2021
17
South African President Cyril Ramaphosa (PHOTO/File).
AFRICA

S. Africa proclaims law which forces political parties to disclose funders

January 23, 2021
33
Students in a discussion group during the examination period of November 2020 (PHOTO/Courtesy)
Education

Makerere sets date, guidelines for freshers’ reporting, registration

January 23, 2021
191
Uganda Law Society President Ms. Pheona Nabasa Wall receiving an award from Germany Ambassador to Uganda Matthias SCHAUER (PHOTO/Courtesy).
NEWS

ULS President Wall wins ‘Peace and Reconciliation Award 2021’

January 23, 2021
123
Education Minister Janet Museveni (PHOTO/PPU)
Education

Schools open for all next month

January 22, 2021
7.1k






 

 

About

The PML Daily, published via www.pmldaily.com is a publication of Post Media Ltd, a professional Digital/New Media company in Uganda.

Follow us

KIU

  • EDITORIAL POLICY
  • ABOUT US

© 2020 PMLDAILY.COM

No Result
View All Result
  • Home
  • NEWS
    • Politics
    • Education
    • Regional
    • Africa
    • World
  • INVESTIGATIONS
    • National Archives
    • Special Reports
  • OpEd
  • BUSINESS
    • Agriculture
    • Tech
    • Finance
  • FEATURES
    • Health
    • Tours & Travel
    • Entertainment
    • Society
  • COLUMNISTS
    • The Suited Penguin
  • SPORT
  • Jobs
  • Magazines

© 2020 PMLDAILY.COM

Welcome Back!

Login to your account below

Forgotten Password?

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In