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MTN partners with Safe Boda to reward women as part of Women’s Day celebrations

TRACY TEDDY NAYIGA | PML Daily Staff WriterbyTRACY TEDDY NAYIGA | PML Daily Staff Writer
March 8, 2019
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A safe boda rider helps a woman wear her helmet(FILE PHOTO)

KAMPALA- MTN Pulse in partnership with SafeBoda launched a digital campaign dubbed ‘Share your Hustle’ aimed at rewarding their customers on Monday, March 4.

The campaign is open to only ladies in support of the international women’s day and it is going to last for a month. It is about storytelling and creativity as they are required to tell stories about their experiences with Safe boda and MTN Pulse.

“International Women’s Day is celebrated only on one day and that is 8th March but we are making this whole month special by running this digital campaign to appreciate Lady Pulsers,” said Hellen Kirungi the Youth Segment Manager at MTN Uganda.

Interested participants can share their story on how MTN Pulse and SafeBoda have supported their hustle and post them on MTN and Safeboda’s facebook and twitter pages with hashtag #GirlHustleUg .

The stories can be in the form of photos, video or a short story not more than 100 words.

“Two ladies with the best story every week will win 10GB data valid for a month and travel worth UGX 50,000 courtesy of MTN Pulse Uganda and SafeBoda respectively. The winners will be selected by three independent judges,” Ms KIrungi said.

Eunice Among the Head of Customer Services at SafeBoda said joining MTN on the campaign is super exciting.

“We recognize and appreciate everyone’s hustle and are happy to reward all our winners with a truly cashless experience,” she said.

Every participant will be given a free bundle of 500MB valid for a week from MTN Pulse and the campaign begun on Monday March 4 and will end on Friday March 29 2019.

Each week two women will be winners and they will be announced every Friday and will be required to pick their prizes the next week on Monday at MTN Nyonyi gardens Kololo in the afternoon.

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