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Grow your brands! Sheila Gashumba lambasts Ugandan artistes

GILBERT KAZIBWE | PML Daily CORRESPONDENTbyGILBERT KAZIBWE | PML Daily CORRESPONDENT
December 15, 2020
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Socialite Sheila Gashumba (PHOTO/Courtesy).

KAMPALA – City Socialite and former media personality Sheilah Gashumba has come out to condemn Ugandan artists for being envious about the Nigerian singer Omar Lay who performed in Uganda over the weekend.

The Sausage King Brand ambassador believes that the only way the music industry will be developed is by artists ending the blame game and focusing on growing their brands to match foreign competition.

According to her, blame should be cast on the local artists who do poor quality music which doesn’t enable them to be booked outside Uganda like their Nigerian counterparts who have won many hearts of their Ugandan fans.

She explained that the reason Omah Lay was able to fly into the country and perform even amidst the deadly Coronavirus pandemic is because even at 23-years-old, he has an exceptional brand and music that is enjoyed by Ugandans.

“Ugandan Tourism Board can’t even pay our own artists to promote Uganda but it has a big budget paying different African artists to come tour Uganda for MTV MAMA 2021. Whose problem is it? Ugandan artists grow your brands and stop complaining!” She said.

Her sentiments follow a musical concert that happened over the weekend and since has seen social media awash with sentiments from fans and artists following Omah Lay and Tems’s arrest.

Ugandan artists protested the act of the Nigerian singers performing in Uganda curious with how the government let them perform in the country where no local artiste has been able to perform since March when the president halted music shows and concerts in a bid to control the spread of coronavirus.

Nigeria’s trending acts Omah Lay and Tems performed for a variety of fans who flocked Ddungu Resort on Saturday at the Big Brunch organized by Kasana Events and East West Ug. The event led to protests from several local artistes who felt cheated and left out by the local promoters who had contracted the Nigerian artists.

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