KAMPALA – Traffic along Nile Avenue came to a standstill for long on Friday, September 27 at the premier of Kyaddala at Kingdom Kampala.
Kyaddala is an African movie whose storyline is based on limited access to information about sexual and reproductive health.
The street was decorated with promotional materials from the roundabout at Garden City up the stretch near Uganda Broadcasting Corporation.
By 7:00pm the mood was revved up as revellers streamed in all clad in black (the colour theme) on the black carpet.
Live melodic sounds from artists such as guitarists Allan Toniks and Kenneth Mugabi plus pianist Steve Keys, ushered in the guests who were served a cocktail before proceeding to the 10th floor, where the event was.
Mr. Humphrey Nabimanya, the founder Reach a Hand Uganda, the sponsors of the film, said the story began by people believing in them and now they too are telling a story.
“We are reaching out to children in school and we looked at music, talent and skills for the last five years. I met Emmanuel [Ikubuse] in South Africa and a producer said we have stories to tell and that’s how we came up with Kyaddala,” he said.
“My team has done formidable work and I’m doing the public relations. I thank them and the cast who did not bow out with our little money. We were even scared to approach them but just because of the love of the young people they came on board for about three weeks with over 200 people ready to make this possible,” he added.
Mr. Emmanuel Ikubuse, the Executive Director of the movie, said “Thank you Uganda for welcoming me. I am one person who believes that we are one people as Africans. We are telling real stories through Kyaddala so that we can change the lives of young people without them going through the experiences we had. By the grace of God we are expanding to the neighbours so that as Africa, we can have one story.”
It was indeed a plot for socialites, celebrities, influencers, high-end personalities with sponsors that included; Superior Motors, Hana Mixed International School, Next Media, Pepsi, Johnnie Walker, Rutgers, Segal Foundation, Incredible Media, Emmanuel Ikubuse films to mention but a few.
The cast reads like; Martha Kay, Salvado Idringi, Anita Fabiola, Maurice Mugisha, Harmony Kyomugisha, Olumide Owuru, a Nigerian, Mathew Nabwiso and the man himself, Emmanuel Ikubuse, among others.